NORTHPOINT RECOVERY

TESTIMONIALS

Our creative goal was to produce a series of authentic, short testimonial videos about a variety of actual recovering alcoholics and addicts. We wanted different kinds of people with different stories to help current alcoholics and addicts see someone similar so they can begin finding help.

“MY (MOM/DAD/COACH) IS AN ADDICT”

Our creative goal was to produce three :30 TV spots carefully illustrating simple, precious moments that become possible after recovery. Our client knew first hand that alcoholics and addicts are tired of melodramatic, unrealistic ads. Although we used actors, we were careful to create realistic looking TV spots.